Luiz Carlos Trabuco is the CEO of the Brazilian banking giant, Banco Bradesco. He took over the leadership of the bank in 2009, succeeding Marcio Cypriano. The latter had served as the CEO of the bank for ten years.
Mr. Trabuco has spent more than four decades learning and absorbing the business culture and traditions of Banco Bradesco. He joined the financial institution in 1969 as a clerk. He served in this position until 1992 when he landed his first executive role. He was appointed as the head of Banco Bradesco’s financial planning division. Over the next ten years, Trabuco grew the department from an insignificant earner into a division that was producing more than 25 percent of the institution’s total revenues.
In 2013, Mr. Trabuco was appointed president of Bradesco Seguros (Banco Bradesco’s insurance wing). Again, he proved to be an able manager; he grew the business into a major profit hub. Its returns accounted for more than 30 percent of the institution’s profits.
Engagements Outside Bradesco
Trabuco’s success has caught the eyes of many Brazilian financial institutions that have in turn offered him various roles. He sits on the board of Brazilian Federation of Banks (FEBRABAN). Vale SA has also sought to take advantage of his immense knowledge in the financial industry by appointing him member of the firm’s Strategic Committee.
Mr. Trabuco has previously served as the president of National Association of Private Pensions (ANAPP) and National Federation of Supplementary Health (FENASAUDE).
About Banco Bradesco
Bradesco Bank was established in 1943. The bank was founded by Amador Aguiar and two of his friends in the city of Marilia, Sao Paulo. The three bankers wanted to ensure that banking services could be available to small businesses, landowners and government employees who resided in Sao Paulo. This is because most of the financial institutions at the time focused on providing banking services to only large businesses and high-net-worth individuals according to istoedinheiro.com.br.
A half a decade later, the bank underwent a period of tremendous growth which enabled it to become the largest privately owned commercial bank in Brazil. It was during this period that it moved its main office to Osasco, Sao Paulo. During the 1970s, Bradesco bank continued to expand its activities and became a well-established institution in both rural and urban markets of Brazil. The bank more than doubled its branch offices through the 17 acquisitions it made during this period. By the end of the 1970s, Bradesco had more than 1,000 branch offices in Brazil. In 1988, the bank merged with three of its subsidiaries – consumer credit, investment bank and real estate finance to become a full-service financial institution.
Bradesco offers a variety of banking and financial services and products to its 16.8 million customers. These include credit and debit cards, investment banking, custody and depository services, consortium services, asset management and leasing operations. It also offers insurance services such as annuities, health insurance, life insurance and pension plans like pension investment contracts and certified saving plans.
The bank also offers its services to international clients through its 12 branches and subsidiaries. It has three branch offices located in London, New York, and Grand Cayman. Its nine subsidiaries are based in Buenos Aires, Luxembourg, New York, London, Hong Kong, Grand Cayman, and Mexico.
Learn more about Luiz Carlos Trabuco Cappi: http://www.valor.com.br/financas/5194121/trabuco-apesar-das-incertezas-investidores-acreditam-no-pais